What's New in CHILI GraFx

Canto Connector for GraFx Studio: Automated Creative Production for your Canto DAM assets

Managing assets in Canto has always been easy. Now putting them to work in your visual content automation is too!

The new CHILI GraFx Connector for Canto is a direct pipeline between your DAM and design automation – bringing approved assets and metadata straight into GraFx Studio.No downloads. No rework. Just seamless, on-brand production at scale.

Real-World Use Case
Here’s how it works when your team manages assets in Canto (think product photos, logos, and lifestyle imagery, etc.):

• A designer opens a Smart Template in GraFx Studio and pulls in approved visuals directly from Canto
• Metadata, like SKUs or promo dates, flows automatically into the layout
• Local teams personalize the template for their region in just a few clicks

That’s self-serve design, powered by your DAM-approved assets.

Release Highlights

• Direct Asset Access – Browse and place Canto assets in GraFx Studio
• Smart Metadata Sync – Automatically map SKUs, pricing, categories, and more
• Localization Support – Serve the right content by market or region
• Seamless Collaboration – One connected source for designers and marketers

Already using Canto? Try the Canto Connector for GraFx Studio in a free CHILI GraFx Discovery Environment – we’ll set you up to test how seamlessly your assets and metadata flow into Smart Templates, using your own instance of Canto.

Not using Canto? No problem. CHILI GraFx supports a growing ecosystem of community-created Connectors for other leading DAM platforms and data sources too.

From Google Sheets to Personalized, On-Brand Assets at Scale

Got a massive dataset? Want to automate asset production at scale for a digital shelf, direct mailing campaigns, or high-volume personalized marketing? The Google Sheets Connector for GraFx Studio makes it possible to generate tens of thousands – even millions – of graphical assets at unprecedented speed.

Linking Google Sheets to your GraFx Studio Smart Template happens automatically. Each column header instantly matches a template variable – like customer details, product data, pricing, or even personalized QR codes. And, just like that, you're ready to generate millions of personalized, on-brand assets.

Release Highlights

• Easy Data Connection: Link a Google Sheet to your template with just a URL.
• Automation Options: Run batch output from either the UI or via the API for fully automated workflows.
• Smart Preview Mode: Preview and check individual records before running large-scale batch output.
• Build Your Own Connectors: The CHILI GraFx open-source Connector Framework makes it easy to create custom integrations from any dataset source.

The Google Sheets Connector for GraFx Studio is the first example of our new Data Connector Framework – an open-source foundation that allows developers to build custom Connectors for any data source. That means Google Sheets is just the beginning!

Test it yourself in a free CHILI GraFx Discovery environment! With ready-to-use content to explore, you can experience the true meaning of graphics production at scale.

GraFx Studio Connector for Sitecore Content Hub

Stop drowning in static asset management – start generating visuals dynamically. With the new Sitecore Content Hub Connector for GraFx Studio, your creative and marketing teams can instantly access and use on-brand, approved assets from your DAM in CHILI GraFx. No bottlenecks, no outdated assets – just high-impact graphics, ready to go.

Once again, CHILI GraFx has solidified its position as the go-to Creative Automation platform, seamlessly connecting with DAMs, PIMs, and other essential content supply chain systems. Boost your workflow efficiency and maximize your return on creative tech investments with CHILI GraFx!

Release Highlights

• Direct Access to Assets: Template Designers as well as end-users can browse and select assets from Sitecore Content Hub without leaving GraFx Studio.
• Metadata Synchronization: Stay consistent with automatic synchronization of asset metadata, ensuring accurate information across platforms.
• Localized Metadata: Indicate your locale and the Connector will automatically load asset metadata in your language.
• Better Team Collaboration: Empower designers and marketers with a unified workspace for asset use and Smart Template creation.
• Increased Asset Use: Maximize the impact of your Sitecore Content Hub by making approved assets instantly available in your creative production workflows.

Setting up the CHILI GraFx Connector for Sitecore Content Hub is quick and secure – just configure authentication, and you're ready to instantly access assets .

Looking for more integrations? The CHILI GraFx Connector Framework enables partners to build Connectors between their technologies and CHILI GraFx, expanding connectivity across the content supply chain.

Find out more about Sitecore and how to set up the Connector using the following links.

Smart Crop: AI That Knows Exactly Where to Focus

Adjusting images for different channels is time-consuming, but Smart Crop eliminates the hassle. Powered by purpose-built AI, CHILI GraFx now instantly identifies the subject and the Point of Interest (POI) within the image then automatically crops it to fit the frame – whether for social media, digital ads, or print.

And while Smart Crop automates precision at scale, you stay in control: You can fine-tune the subject position within the frame, crop manually, or override the image's AI-generated data with your preferred adjustments.

Release Highlights

• Effortless Multichannel Adaptation: Automatically adjust image crops for any channel—social, digital, or print.
• AI-Driven Precision: Keeps the focus where it belongs, enhancing every design.
• Customizable Controls: Easily refine or override the POI to fit your exact needs.

With Smart Crop, GraFx Genie delivers another AI solution to make creating at scale faster and smarter. Say goodbye to manual versioning and hello to precision-driven automation.

Faster Smart Template Creation: The InDesign® Plugin Is Here!

GraFx Studio now integrates seamlessly with Adobe® InDesign®, making it easier than ever to transform your designs into dynamic, multichannel templates. Whether you're working on print, digital, or animated projects, this plugin will streamline your workflow while enhancing creative efficiency.

From designers leveraging familiar tools to teams automating scalable template production, the InDesign plugin bridges the gap between creativity and powerful automation.

Release Highlights

• Seamless Importing: Effortlessly transition your InDesign designs into GraFx Studio, unlocking advanced scaling and personalization capabilities.
• Preflight Functionality: Prepare your designs for multichannel output with a clear overview of compliance or potential issues in GraFx Studio.
• Designed for Print Experts: Purpose-built to meet the high standards of print professionals, while also expanding capabilities for digital and animated outputs.

The InDesign plugin accelerates Smart Template creation, combining the best of both worlds – creative flexibility and powerful automation. Ready to see it in action? Request access to your CHILI GraFx Discovery environment today!