The Intermarché secret – How to scale in-store & digital marketing combining Retail Tech & Creative Tech

Retailers everywhere are not only harvesting their consumers’ data, they’re leveraging it to optimize the communication with the consumer and use it throughout a carefully crafted customer journey. Interlinking product and customer data with commercial offers is what keeps customers coming back to the physical AND the online stores. It’s what builds the brand’s love & customer relationship, affirms the price value days after days, and reels in the revenue money. During this webinar, Kevin Goeminne, CEO at CHILI publish and Florian Payri, General Director at ARISTD, will discuss how French retail giant Intermarché scaled their in-story and digital graphic production with the power of Creative Tech and Retail Tech combined.