
2026 will be all about doing more and moving faster with your current design team. CHILI GraFx is the engine to get you there. Now, you can calculate your CHILI GraFx ROI based on your requirements and our client benchmarks.
Try to figure out what you'll actually pay for creative automation. Go ahead. We'll wait.
Storyteq? Celtra? No published pricing. TheBrief? A maze of variables that leaves total cost unknowable. Marq shows pricing for small teams, then pivots to "request a demo" the moment you need enterprise scale—with a trail of unquantified add-ons behind it.
The result: forecasts built on guesswork, budgets impossible to defend, and procurement conversations that drag on for months.
We publish our pricing. All of it.
CHILI GraFx runs on a small set of clear drivers:
• Designers – the people building Smart Templates
• Design systems – the composition models generating your output
• Renders – the actual on-brand deliverables you produce
• Self-service access – whether you open GraFx Experience to unlimited end-users or keep production centralized
• Storage and AI – included on fair-use terms, no token packs or credit throttles
That's it. No hidden multipliers. No surprise line items at renewal.

Knowing the price model is one thing. Seeing what it means for your organization is another.
That's why we built the CHILI GraFx ROI Calculator.
Enter your current reality—team size, salaries, agency spend, assets produced, markets served—and get an instant picture:
After 15 years in business, we've seen a consistent pattern: teams overspend on repetitive adaptation work. Resizing. Localization. Versioning. The same creative, reformatted dozens of times.
CHILI GraFx moves that work into governed design systems (GraFx Studio) and, optionally, into self-service production (GraFx Experience). Designers reclaim time for high-value creativity. Output scales across channels without scaling headcount.
Research findings back this up:
If you're evaluating platforms, demand clarity. Transparent cost drivers. Predictable usage. Measurable returns. These aren't nice-to-haves—they're non-negotiable at scale.
Product,
Marketing
Kees Henniphof
Dec 18, 2025