Leaflet Studio: Turn product data into on-brand circulars

Fewer manual steps between your data and the printed page

Every week, your team copies product details, prices and promotions from central systems into dozens of circular versions. Each copy is another chance for a wrong price or the wrong product to reach print.

Leaflet Studio takes that work off their plate. This native extension to GraFx Experience builds on GraFx Studio and its connectors for digital asset management (DAM) and product information management (PIM) systems. The result: complete multipage leaflets, created on demand, with data pulled directly from your systems of record.

Join Kees Henniphof, Ward De Langhe and Raphael Del Bono on Thursday, December 3, at 4:00 pm CET / 10:00 am ET. They’ll build a complete leaflet live, from the first spread to the final print file.

What you’ll see in 12 minutes

1. Set up the leaflet once. Designers assign layouts and Components to pages and spreads.

2. Pull in live content. Product shots, product information, pricing and promotions flow from your PIM and DAM into the prepared layouts.

3. Keep every page on brand. GraFx Brand Kits apply your logos, fonts, colors and styles within your guidelines, across the whole leaflet.

4. Fine-tune with prompts. Designers adjust the final details with GraFx Genie Design Agent, then sign off and send to print.

Why it matters for promotional production

Brandwidth 2026, a survey of 256 grocery retail marketing leaders commissioned by CHILI publish, shows how fragile promo production still is:

• 71% experienced a promo production failure, such as a pricing error, an incorrect product or a missed regulatory requirement.

• Only 11% say their current process reliably prevents the next one.

• 36% name late-arriving pricing, product information or assets as the single biggest constraint on speed.

In this session, you’ll see how to get promotions to market faster, lower the risk of errors and keep your brand consistent in every edition.