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Director of Procurement

Lower Your Cost per Asset

As Director of Procurement, you are asked to cut cost in a category where labor rates only go up and much of the spend is hard to see. CHILI GraFx turns creative adaptation into a repeatable system your own team runs, so output can grow without the cost base growing with it.

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  • Airbus
  • JYSK
  • Coca-Cola
  • Tesco
  • McDonald's
  • Victorinox
  • Publicis Groupe
  • Subway
  • Carrefour
  • Sisley Paris
  • adidas
  • Intermarché Super
  • Colruyt Group
  • M&T Bank
  • HH Global
  • ARISTID
  • FoodGenius

Find the Cost First

Make Hidden Production Cost Visible

Resizing, localizing and versioning sit inside agency fees, studio salaries, freelancers and overtime, so few organizations can put a number on them. Designers typically spend 40 to 60% of their time on repetitive adaptation, and a third to a half of agency spend often goes on versioning.

  • Model the Saving on your own volumes with the ROI calculator.
  • Measure Cost per Asset across agencies, studio and platform.
  • See What Each Design System Produces with usage insight on the platform.

Output Grows, Cost Base Doesn't

Scale Output Without Scaling Headcount

In-housing turned variable agency spend into a fixed cost that grows with every hire. With CHILI GraFx, designers build a design system once, and every variant after that comes from the system, for print, digital and animated formats.

  • Free Studio Capacity: Colruyt Group's in-house agency freed 40% of its resources for bespoke projects.
  • Cut Agency Spend: The Coca-Cola Company saved $20 million in agency spend in its first year.
  • Pay Back Fast: customers clear the investment within three to six months of go-live.

Compare Total Cost, Not License Price

Platform Plus Onboarding, No Hourly Template Services

When a vendor builds and changes templates for you as a service, every campaign and brand update becomes a change request, and total cost runs well above the license. We sell the platform and the onboarding to get your team running. After that, your own designers build and change design systems themselves.

  • Build Faster with Design Agent, which proposes the build from an approved design.
  • Know the Price Drivers: designers, design systems, renders and self-service access. See pricing.
  • Plan the Rollout: implementation takes about three months.
Sodexo

Before CHILI GraFx, every new template took months and thousands of dollars. Now we manage it all with a few design systems, enabling local teams to create assets in minutes.

Dr. Joseph Hoffman Global IT Retail Domain Owner, Sodexo

Own the System, Choose the Partners

Keep the Knowledge When Partners Change

Brand rules, layouts and logic live in standard, editable design systems in your own environment. Your in-house studio, agencies and production partners can all produce from them, so you decide who does the creative work without rebuilding production each time.

  • Keep Agencies on Creative, and move repetitive adaptation in-house.
  • Work With Your DAM through the Connector Framework, alongside contracts you already hold.
  • Give Local Teams Self-Service in Experience Portals, inside brand rules.

Reduce Risk

Security, Compliance and AI You Can Sign Off

The more content AI generates, the more governance it needs. CHILI GraFx builds brand and legal rules into the design system, so every asset follows them before it exists, and AI works inside those rules.

  • ISO 27001 Certified, hosted on Microsoft Azure in the region you choose.
  • Your Data Stays Yours: customer data is never used to train AI models.
  • Check the Details in our trust center.

Book your Demo

Want a business case built on your own numbers? Tell us about your work as a Director of Procurement, and a specialist will model the saving on your volumes and walk you through total cost, ownership and security. Read more in our guide to marketing procurement and creative production.