Graphique Alliance

Expertise

For more than 10 years now, Graphique Alliance has been offering its expertise by integrating and developing softwares in the communication, the marketing, the industry and the publishing areas. Our goal is to help our customers to improve their efficiency.

Graphique Alliance offers different solutions linked to direct marketing, brand content, web to print, PIM, DAM. We maintain close relation with our customers to be reactive.

Graphique Alliance is also certified as a training centre, we propose specific training linked to your project but also depending on your need.

Innovation

Graphique Alliance is always looking for the best in order to please its customer needs. Thus we work hard to develop new solutions adapted to the market evolution. Thanks to our innovation capacity, we have become expert on the entire development of web to print or ecommerce projects, and by integrating solutions such as CHILI publish.

Don’t hesitate to contact us, we would be very pleased to guide you and to give you specific advices on your project !

Victorinox: Engineering Brand Consistency at the Speed of Local Markets

For a company that has manufactured its iconic Swiss Army knife from the same Swiss town since 1884, Victorinox has never confused tradition with complacency. CEO Carl Elsener Jr. has made the company’s strategic philosophy explicit: “We think in generations, not in quarters.” That long-term lens now extends to marketing operations — and to a fundamental rethink of how a premium global brand equips local teams and retail partners to produce and distribute marketing communications, promotions, and point-of-sale materials without sacrificing the Swiss precision the brand stands for.

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Customer story

Coca-Cola’s Shopper Marketing Revolution – How CHILI GraFx Drives Speed, Scale, and Consistency

Coca-Cola reimagined how global retail campaigns are created with CHILI GraFx, combining creative automation and brand control to move at market speed.