Part 1

Brandwidth Uncovered

Illustration: a grid of pink circles on a red tile, some of them joined into a winding path.

Brandwidth is impacting brands, teams, and individuals. This includes feeling overwhelmed by workload, having insufficient time to deliver multiple campaign assets, and delays affecting launches. This section explores these key challenges.

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Brandwidth report cover by CHILI publish: Facing the Multi-Channel Reality, with cards for its four chapters: Brandwidth Uncovered, The Impact of AI and Automation, Closing the Skills Gap and The Need to Get Personal.