Erpe, Belgium, February 2014 – At Ipex 2014, CHILI Publish will demonstrate how its online editing solution CHILI Publisher 4.0 brings value to brand owners, as well as anyone involved in commercial print, packaging, digital printing, direct marketing, POS and Sign & Display. The company will detail how working with its fully customizable online editing tool creates new business opportunities, and allows operations to extend the online editing capabilities for a wide range of applications. Ipex takes place March 24 to 29 at the ExCel in London. CHILI Publish exhibits on stand N2-C185, together with its UK distributor Workflowz .
“Building on the successful development of CHILI Publisher for the commercial print market, we are expanding our offerings to other markets including packaging, digital printing, POS, Sign & Display and brand owners. Ipex is the perfect opportunity to showcase the capabilities of our solutions to these markets,” says Bram Verniest, CMO of CHILI Publish.
Embracing customer feedback
CHILI Publish welcomes the Ipex platform as an extension of its ethos of embracing customer feedback to keep pace with markets needs and demands. This is exactly how some of CHILI Publisher 4.0’s functionality was expanded: “Next to online editing, our customers have been asking for mobile editing capabilities,” says Verniest. “With version 4, we broadened our offering with not only editing in a browser, but also enabling users to edit documents directly on mobile devices.”
Future proof online editing
CHILI Publisher 4.0 supports all types of work environments including Flash, HTML 5 and any new technologies that might be developed. This allows customers to expand into markets they may not have been able to reach before. It also provides clients and partners with confidence that it will remain a trusted tool for online editing well into the future. “We can help customers to expand into markets and applications such as mobile ecommerce, translation, approval, direct marketing, brand portal, and other applications they’ve designed for their customers. And being platform-independent, CHLI Publisher is ready for whatever new applications our customers could develop in the future.”
CHILI Publisher 4.0 features a broad range of tools which are typically also available in Desktop Publishing software but it adds unique features that enable users to extend the value of the online editing experience. For example the 3D visualization tool that lets users present their personalized documents in 3D environments, for example a personalized sign visualized on a bus stop shelter, with that shelter placed on a street, with people around it.