Ambitioning the elevation of the digital generation – Korean Daihan Ink chooses CHILI publish

Jul 11th 2017

Aalst, Belgium, July 10th, 2017 – Daihan Ink Co. Ltd. is known as the leading supplier in the Korea color industry. As a supplier of printing ink, they embrace the growing digital trends and its accompanying technological innovations. To service their customers better, they have partnered up with CHILI publish to become the exclusive distributor of the CHILI publish products, including the online editing solution (CHILI publisher) and the online PDF and 3D viewing SDK (CHILI rendro). The exclusive distributor partnership kicked off May 2017.

Making the K-onnection

The rise of digital in the print realm drew the attention of the Daihan Ink management, represented by Kevin Cho, Division Manager at Daihan Ink, and urged them to explore complementary solutions to their color solutions portfolio: “Ink is our key business and we closely follow up on the trends in the industry. That’s why we scheduled a first meeting at K-Print Korea 2016 to get acquainted with the CHILI publish company, its product and people.” Whether print material is produced digitally or in a more traditional way, the end goal is quality representation for both parties. By partnering up with digital technology innovators, Daihan Ink hopes to elevate the current market perspective towards the new digital generation. “We want to educate the market and our customers and prepare them for the future ahead. The online editing solutions from CHILI publish eliminate superfluous creation steps in the general workflow process and speed up time-to-market for marketing material. Insightful printers will quickly adopt this technology to make the difference in customer service and company workflow procedures. We want to help facilitate this process.”

Mutual benefits

Richard Watson, Business Development Consultant at CHILI publish for the APAC region explains the cooperation: “Daihan Ink is a household name in the Korean market, continuously striving to match technological innovation with the quality requirements they helped establish on the Korean graphics market. We immediately knew they’d make the perfect fit with CHILI publish.” A statement supported by Kevin Goeminne, CEO of CHILI publish: “This is a growing market for us, we’re honored Daihan Ink feels as strongly as we do about our solutions’ potential in this market to include it in their offerings’ portfolio. We look forward to the cooperation.”

More information on Daihan Ink Co. Ltd can be found at: http://www.daihanink.com/eng/

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